Kotton Grammer Testimonial

Kotton Grammer Testimonial

Kotton Grammer  Testimonial – A Thank You to Kotton Grammer for his SEO BadAssary

Kotton Grammer is a force to be reconned with. I must say that this video can not even express what I have learned from Kotton Grammer from OMG. He, Mike Long, Fletch, Joe, David, Liz are all top notch coachs and so it is pretty hard to express in this video testimonial all that I have learned or feel about Kotton Grammer and the gang at OMG.

I set out to make this testimonial and must admit that my first live stream video fell quite short of expectations but we had a bunch of pressure to rank and rank quickly for this testimonial for Kotton Grammer because the one that wins gets the golden ticket, to learn from him. So a girl has to do what a girl has to do.

So why this testimonial video for Kotton Grammer?

Well if we can count the ways that Kotton Grammer has touched the lives of so many in OMG this testimonial video will fall far short of the mark. We know that there will be plenty of other #KottonGrammer #Testimonials #1SEO sent out to @ikotton to fill a small grand canyon. My reserach took me to Twitter where I found that Kotton's hashtags are as widespread as flowers in Denmark in Spring. Have you ever seen the tulip fields in Denmark? well they are pretty amazing that is for sure.

When Kotton Grammer threw down this challenge this evening I was going to wait and do it this weekend. But then I thought about all the sacrifices the coachs at OMG make to deliver us their super high quality training. So time waits for NO ONE and so I decided even with not such great video creation skills that Perfection would get in the way of progress and so I decided to make this first attempt. Maybe I will make a few more videos in this series. Why not? I sure can do that can't I? Kotton Grammer lights a fire under us, to do our best so maybe just maybe this is the start of my desire to give back to him too.

I had heard about Kotton before I joined OMG. But I did NOT expect what I found when I got into this course. I did not expect a coach at this level of his game. I did not expect a multi millionaire would take the time out to give back to use at such a deep and profound level. Counting Time, Going back in Time..Seriously Kotton has shared and bared his soul to us. He has put his heart on his sleeve and so gives us way more then we give back on many levels.

So it is with humble sincerity that I am willing to do this testimonial for Kotton Grammer and to salute the power of the positive mind that he has set down before us. The GET IT THE FUCK done attitude. It has pushed me to places I have not been before and I know that my business will be all the better for knowing Kotton Grammer. He has touched the lives of many and there are way more testimonials about him then you can imagine and for very good reason. He and OMG change lives.

When you first meet Kotton Grammer I don't think most people would suspect that this guy is the top SEO in the world. I don't think they would suspect that so many people have rendered testimonials for Kotton Grammer, Mike Long, David Wells and all the coaches. High praises indeed are due to this gang who set out the change the way people learn.

I think it is safe to say that Kotton Grammer being one of the main coaches brings it every week. He guides so many lost sheep to pasture that would have remained lost. Kotton Grammer hits the nail on the head when he keeps US the students inside the velvet ropes. Helping us focus on what is important, vs what is vapor.

So I sit here tonight and I have to think back and reflect and realize that I have not done all that I should do. I have not done all that can do, and I have only scratched the surface of what I can able to do. So Kotton Grammer does drive me to work a bit harder. He helps me KNOW that it is possible to reach higher, because HE DID and he achieved his dream.

I for one an amazed and astounded when I look at what he has accomplished.

I mean the guy ranks in like every city in the USA and even some in Europe and Japan. Talk about world domination
Orlando SEO
New Orleans
Chicago SEO
Saint Louis SEO
Miami SEO
Kansas City SEO

So at the end of the day I think that we can all safely see that a Kotton Grammer testimonial is not only warrented but really is something each and every student of his, sort of owes him. He has done the work and he doesn't need to come and show us sorry souls one damn thing. but he does.

YOu can go check all of this out at
http://kottongrammer.com
http://kottongrammer.com/tokyo-seo/
http://kottongrammer.com/portland-seo/
http://kottongrammer.com/atlanta-seo/
http://kottongrammer.com/honolulu-seo/

You can see his other testimonials at
http://kottongrammer.com/testimonials/
http://seo.kottongrammer.com/web-design-testimonial/
https://www.linkedin.com/in/kotton/

I am emulating what he is doing, and growing my business at the same time.

So at the end of the day, this Kotton Grammer testimonial is really for MY sake, to remind me that there are still great people in the world. There are still honest trainers and coaches. Still people like Kotton Grammer and Mike Long and all the rest that are working to make the little people great.

So this Kotton Grammer testimonial is more of a Thank You then any thing else.

I say thank you Kotton with all my deepest heart and soule. You have helped me change my stars as Mike would say.

This Kotton Grammer testimonial video is just one of many, and may it be the ONE that allows me a chance at the golden ticket to be one that gets a chance to be coached by the best SEO on the planet.
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#BOOM

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Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the purpose of increasing their number of inbound links.

The concept of reciprocal linking defies Google’s original intention with the algorithm. Quality content should attract links. The exchange of links is nothing more than a mutual agreement to unjustifiably promote others’ content with the end goal of promoting your own. Google doesn’t particularly like this (see Link Schemes).

Some even claim that Google is now able to identify three-way linking schemes (i.e. website A links to website B, who links to website C, who links back to A). Whether this is true or not is hard to say. One thing is for certain though: inbound linking strategies should NOT be centered around reciprocal linking. This manufactured form of link creation is not well-received and is ultimately a waste of time. Instead, focus on creating unique, high-quality content in a given niche. The links will ensue.

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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example:

Suppose you operate a travel site and you want to optimize a given page for the term “Las Vegas hotel”. Suppose that you also want to include an enticing marketing message such as “Book now and save 20%!”. The aforementioned tagline lacks descriptive text, but possesses persuasive characteristics. That being said, you may want to place the tagline in an image and the key phrase (i.e. Las Vegas hotel) in a header tag. This places emphasis on the desired term, yet still provides a marketing opportunity without compromising keyword consistency.

In other words, images are a great place to insert marketing messages that lack the necessary keywords and phrases. Leveraging this technique will ensure that descriptive text is indexed, while less marketing jargon is overlooked. The combination of keyword-rich content and enticing messaging will satisfy both sides of the strategic equation.

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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the prominence of both. But eliminating one or the other may not meet all strategic and marketing goals.

Once again, it should be emphasized that SEO is a series of guidelines rather than an exact science. Having said that, the following recommendation can be used to satisfy both sides of the equation. In general, keywords and phrases (i.e. SEO) should remain the focus of any early-stage company, while the incorporation of company branding should appear later in the evolution. This is simply a general statement and should not be taken word for word.

The reasoning is pretty straightforward. At first, no-one knows the name of your company, but perhaps they are searching for your products or services. In other words, you want to target keywords and phrases that focus around your offering rather than your company. As you build loyalty and credibility, branding becomes more important. It’s at this point that you may want to incorporate corporate messaging to strengthen the relationship with customers and instill trust in your brand.

One final thought about branding: if a searcher types in the name of your company, they are likely to find your website anyways. This is due mostly to anchor text and back-links. Therefore, optimizing for the company name is rather insignificant in most cases.

absolute-links-vs-relative links
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links.

Many believe that absolute links have less potential for getting messed up when search engines index your page. It shouldn’t really make a difference, but many conclude that this is reason enough.

Furthermore, content scrapers and RSS services may ‘repurpose’ your content legitimately (or not). In either case, shouldn’t a proper back-link be attributed to your site? This situation favours absolute links. Although this is a minor argument, it’s still worth considering.

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The Importance of Anchor Text in Backlinks

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text.

Almost always, linking candidates will use the company name as anchor text. This does not provide any type of description of the target company’s products or services. Sure, it may be great for branding purposes, but it isn’t usually needed. In most cases, companies already rank very high (if not first) for searches that incorporate their brand.

Here is an example using fictional company “Acme Plumbing Supplies”:

Most people will link simply using the terms “Acme”. This is alright, but it does not describe the company’s products or services, nor provide any context. By adding the word “plumbing” or term “plumbing supplies” (i.e. “Acme Plumbing” or “Acme Plumbing Supplies”), you may be able to drive additional traffic that may not have otherwise attained the corporate site.

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Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any inbound linking.

On the other hand, you can be penalized for illegitimate external linking. It is highly advised that you not link to any website or group of sites that may be involved in shady or unethical search practices. Doing so could result in being black-listed by Google, ultimately ruining your SEO strategy. Avoid this situation at all costs and ensure that all external links point to trusted and reliable sources.

Having been involved in the internet industry for a large part of my working life, I have spent a lot of time researching and browsing the internet and reading websites, mainly for client design research, but also for occasional personal use. The one thing that I find most disappointing, is the apparent lack of thought going into website creation and it's purpose, which in turn creates a missed opportunity for many e-businesses to become successful.

My personal perspective on e-businesses and their websites, is that if they don't take pride in their websites and show to their customers a passion for what they do, chances are, they won't take pride in their products, and the passion for providing good customer service will also be missing.

What you must remember, is that your web site is a direct reflection of you and your business. The appearance of your site is the most important factor in determining your potential success rate. In short, if your site doesn't look professional or pleasing to the eyes at first glance, the majority of people will assume your products and/or services to be of similar poor standard.

At the other end of the scale, you could fall into the trap of going overboard with the design and over complicate things with incorporating high costing flashy graphics. You may end up with a great looking and highly aesthetic web site, but the danger with this is that your site may prove unreliable and at times may take too long to load. There is nothing worse for a customer than trying to visit a slow loading site, and most will close the browser window in complete frustration. As i'm sure you will be able to work out, this will ultimately cost you business. Read more

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Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they will also be indexed… and so on.

For this reason, inbound linking is very important. In fact, acquiring back-links may be the most important of SEO. In theory though, a website owner shouldn’t have to ’scout’ or ‘hunt’ for links. If the presented content is of interest, useful, and/or important, there is a natural tendency among web users to link to information. This is the basis for the Google PageRank algorithm.

With all due respect, submitting your site to the search engines can’t hurt. Plus, it only entails about 5 minutes of added work assuming you only submit to the big guys. And once is enough… you don’t need to submit your site more than once. It doesn’t help or get your site crawled any quicker or more often.

It should be noted that submitting your site to Google, Yahoo, MSN, and many others doesn’t cost a fee. Many SEO companies assert that you need to pay to be indexed. This isn’t the case and I would stay away from these companies. They are money hungry and aren’t looking out for your best interest.

Would you ever consider going on a vacation across the country without bringing a map? It is hard enough to find your way in some places with a map. How hard would it be if you tried this adventure without one? Yet, this is exactly what people do every single day in the online world. They tried to build their own businesses online without having a roadmap to success. Then, after months or years of just wandering around online, they give up in frustration and quit. They walk away saying that the Internet doesn't work for them. The reason it didn't work is that they didn't pick up a map and follow it!

You don't have to end up lost in the online shuffle. Below I will give you ten steps to help you map out your course and get you started in the right direction. It isn't everything that you need to know by any stretch of the imagination, but it will give you a basic foundation to build upon.

Consider it your beginner's map to Internet marketing profits.

1. Choose a targeted market

The biggest mistake most people make when starting a business is that they choose a product and then try to find people who want to buy it. If that is the direction you are starting from on your journey, then you are going the opposite direction from your destination. Wise businesses operate from a different concept. They pick a market first, and then they pick a product those people are searching for. In other words, instead of trying to find leads to sell their product to, they find targeted leads and then ask them what they are wanting to buy. Read more